Event names are only the beginning. Trust comes from agreed definitions, stable identifiers and clear handling of retries, cancellations and duplicate actions.
Map each service journey as a sequence with meaningful outcomes. Capture enough context to distinguish a user choice from a technical failure, but avoid collecting data that has no justified operational purpose.
Test important signals against source records and known scenarios. Document owners, freshness expectations and caveats alongside the metric so teams can judge it appropriately.
A useful next step
Choose one recurring operations decision and write down the minimum evidence needed to make it well. Compare that list with the current dashboard. The gap is a practical place to start.